We're reinventing power dressing.

Bella Kinesis is a new sportswear brand with a conscience. For each item of sportswear we sell, we fund one month's business education for a woman in rural India. Exercise not only makes women physically stronger, but also leaves them feeling more confident and empowered. We can give this same feeling to other women by helping them start their own businesses. As one woman shares her force with another, she creates a chain reaction.

We call it 'strength for strength'. Join our movement.